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Saturday, May 03, 2008

SPAM Never Ages

Today is the 30th Birthday of the First Spam message that was sent over the Internet. This was an early Government run precursor to the Internet called Arpanet.

Read about this WONDERFUL EVENT here:

(http://tech.yahoo.com/blogs/patterson/18084/spam-turning-30-this-month-no-gifts-please/

The article shows a copy of the first message and links to other articles which show the misery and anger that the messages engendered (and I guess a couple of sales came out of it as well). The sender, a marketer from Digital Equipment Corp named Gary Thuerk, never sent another spam message again and he claims that he doesn't think it was wrong to send in the first place. He's called the Father of Spam. Can't find his birthdata.

Interesting lesson in this exercise in terms of understanding rulerships of Marketing. I figured this was a Gemini thing, but, apparently, Long Range, Mass Marketing types of Marketing are ruled by Jupiter, Sagittarius, H9. Jupiter in this chart is in Cancer in the 11th House squaring the Nodal Axis.

There's a Fire Grand Trine here between Leo ASC c. Saturn trine Mercury in Aries (H9) trine Neptune in Sagittarius (H5). That seems like an appropriate combination of planets as this stuff flies through the wires like an uncontainable wild fire. The Saturn-Neptune combination implies that there is some sort of Victim. In the right hands, of course, this can involve sensitive, delicate & healing vibes. In this case it shows up as underhanded subterfuge. Mercury in Aries in the 9th House is enthusiastic about getting the message out there. The South Node here is also in Aries showing a need to control out of control needs to "get the message out there."

What's really interesting here in my opinion is the Sun-Uranus opposition which is conjunct the MC/IC axis. The Sun & Uranus rule the ASC-DESC axis so this is just a really strongly integrated chart and maybe shows the strength of the idea to last through time. If you have an anti-social personality and a bad idea to expose to the world, choose a chart like this with which to launch your product.

The Sun-Uranus aspect also shows the Technology and World Wide Web through Uranus. Uranus is in Scorpio conjunct the Scorpio IC. I think this might show the "Junk" angle as Scorpio/Pluto rules waste and Scorpio/Pluto plus Cancer/Moon rule Sewers.

So, this filled me full of wonder.... I wondered if the Junk Food SPAM, which has no nutritional benefits whatsoever let alone Taste or Appeal, it's just easy and quick to use, has a chart to look at and if so, if the chart is connected in some way to Junk Email Spam's chart.

Voila! The Two Banes of Modern Existence:

JUNK FOOD SPAM officially named

July 5, 1937 ?? Austin, MN


Sun 14 Cancer; Moon probably Gemini?; NN 15 Sagittarius


JUNK EMAIL SPAM

May 3, 1978 12:33 EDT from Digital Equipment Corp. Marlboro, NC


Sun 13 Taurus; ASC 20 Leo; Moon 2 Aries; MC 11 Taurus; NN 6 Libra


The Connections are just so Fucking Funny:
  • Junk Food Spam has Uranus at 13 Taurus opposite Mars 20 Scorpio. (Speed & efficiency of prep, also tendency to stick in the colon). This layers nicely over Internet Spam's Sun 13 Taurus opposition to Uranus 15 Scorpio. Also layers over the IC/MC Axis of Internet Spam.
  • I don't have an exact Moon placement for Junk Food Spam (no birth time). But .... Junk Email Spam & Junk Food Spam both appear to have Moon conjunct the South Nodes of the Charts. Junk Food Spam has Moon in Gemini conjunct Gemini South Node. Junk Email Spam has Moon in Aries conjunct the South Node. Moon can be a keyword for both Food and Public and conjunct the South Nodes seem to indicate problems with both.
  • In addition, Junk Email Spam has a wide opposition between Venus in Gemini to Neptune in Sagittarius which layers over Junk Food Spam's Nodal Axis/Moon in Sagittarius/Gemini. One can see the power of the Marketer in our Society. And whether one prefers the Gemini Rising or the Sagittarius Rising (my preference) for the United States Chart, both of these Pests of Modern Society hook right into the ASC/DESC axis. Face it, we like this shit.
Kind of interesting that the Generation that was brought up eating the Junk Food Spam has created the Junk Email Spam. You really do become what you eat.

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